A guide to overcoming the perceived challenges of networking events

Throughout history there have always been some words that strike fear into hearts; an ever-evolving list that make most people a little nervous, and maybe just a little sweaty.  Arctic blasts, brussel sprouts and traffic jam are some that do this for me. Oh, and one more…

Networking.

Colleagues networking in a cafe.

And I am not the only one who has and adverse reaction to the word. In fact, so fearful is it, that some will use softer, cuddlier synonyms, like “mingling”, “socialising” or even plain old “chatting”. But whatever you call the occasion of making connections and potential employment leads , one thing is for certain – it can be pretty nerve wracking.

So, why do we do it? Well, firstly, for many jobs where personal recommendations are highly regarded, networking is important, and increasingly so, in building you career. And secondly, because it is actually pretty enjoyable. Yes, really!

I am writing this blog ahead of two events within the Faculty of Science, one for maths and one for chemistry, where students will be able to network with carefully chosen professionals from industries linked to their degree. The aim of this blog is to help you to understand why you need to network, how to prepare, and what to do when you’re at a networking event, now or in the future, so that you feel comfortable going into them.

Without further ado, let’s get started.

What is a Networking Event?

A networking event is not a new phenomenon, far from it. But it has evolved over time, away from lots of people in suits handing out business cards. Now it is much more about making meaningful connections, and most importantly connections where both parties benefit. It is about establishing relationships, that if not immediately helpful, might lead to opportunities in the future. So go in with an open mind and a genuine curiosity. You never know- you might talk to someone who might be useful now, or maybe far into the future. And, even better, you might be useful to them!

Preparing for Networking Events

As you have heard many times before, in many walks of life, preparation is key. Networking events are no exception.

If you can, research the companies, organisations, and individuals attending the event. Familiarise yourself with their work, recent accomplishments, hobbies and any mutual connections you may have. Google and LinkedIn are you friends here. Set specific goals for what you hope to achieve during the event, whether it’s making a certain number of connections or learning about specific career paths and go for it! You are the master of your own destiny after all.

Icebreakers and Conversation Starters

Nice weather isn’t it? The line that never fails to start a conversation. Or, isn’t this coffee a lovely blend? Such nutty notes.

Ok, I admit it, starting conversations with strangers can be intimidating, but having a few icebreakers up your sleeve can really ease the tension. Consider asking open-ended questions related to their work or area of expertise. Ask about future trends and share what you think. Listen and respond to keep the conversation flowing. You never know, you may find an unusual common interest that makes your conversation memorable!

Maintain your Connections

LinkedIn is a powerful tool to build and maintain your network. If you have LinkedIn on your phone, you can easily connect with contacts using the QR code function. When you click on the search bar, a small square logo should appear on the right-hand side. This gives you a QR code and a scanning option. Find out more about using LinkedIn on our website.

If you don’t have LinkedIn, you could use email or text to maintain the relationship, just make sure it’s a method that works for you and your new contact.

Overcoming Networking Challenges

Networking can present its challenges, but with the right mindset and approach, you can overcome them. If you’re feeling nervous, remember that everyone else is there to network too, and they probably share similar feelings. Start by approaching smaller groups or individuals before gradually working your way up to larger gatherings. No one is judging you, and everyone is in the same boat. If it doesn’t go so well, you’ll do better next time. Remember, practice makes perfect.

By focusing on the why, the how and the what of networking you’ll be well-equipped to make the most out of the upcoming networking events. Remember, networking is a skill that improves with practice, so embrace the opportunity to hone your art and expand your professional network.

Good luck!

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Written by Amy Lee, one of the Faculty Employability Advisors in the Careers Service